Cookie Policy

Introduction

This Cookie Policy explains how DataWise uses cookies and similar technologies on our website. We are committed to transparency about how we collect and use data, and we comply with Google Consent Mode v2 requirements to ensure your privacy preferences are respected.

By using our website, you agree to the use of cookies as described in this policy. You can manage your cookie preferences at any time using the controls provided on this page or through your browser settings.

What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They help websites remember information about your visit, such as your preferred language and other settings, to make your next visit easier and the site more useful to you.

Cookies can be "session" cookies (which expire when you close your browser) or "persistent" cookies (which remain on your device until they expire or you delete them).

Types of Cookies We Use

Essential Cookies (Always Active)

These cookies are necessary for the website to function properly and cannot be disabled. They enable core functionality such as security, network management, and accessibility.

Purpose: Website functionality, security, and fraud prevention

Analytics Storage (analytics_storage)

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website performance and user experience.

Purpose: Website analytics, performance measurement, and improvement

Ad Storage (ad_storage)

These cookies are used to store data for advertising purposes and remarketing campaigns. They help us display relevant advertisements to you based on your interests.

Purpose: Advertising, remarketing, and ad performance tracking

Ad User Data (ad_user_data)

These cookies allow us to send user data to Google for advertising purposes, helping to create more relevant ad experiences.

Purpose: User data processing for advertising optimization

Ad Personalization (ad_personalization)

These cookies enable personalized advertising based on your interests and browsing behavior. They help us show you more relevant advertisements.

Purpose: Personalized advertising and content recommendations

Manage Your Cookie Preferences

You can control which cookies you allow by adjusting the settings below. Please note that disabling certain cookies may impact your experience on our website.

Essential Cookies

Required for the website to function properly. Cannot be disabled.

Always Active

Analytics Storage

Store data for website analytics and performance measurement.

Ad Storage

Store data for advertising purposes and remarketing.

Ad User Data

Send user data to Google for advertising purposes.

Ad Personalization

Use data for personalized advertising.

User Rights and Controls

You have the right to control how cookies are used on your device. In addition to the preference controls above, you can:

Withdraw your consent at any time by returning to this page and adjusting your preferences
Access information about the cookies stored on your device
Request deletion of cookies through your browser settings
Block cookies entirely through your browser settings (though this may affect website functionality)

Managing Cookies Through Your Browser

Most web browsers allow you to control cookies through their settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, you can visit the following links:

Please note that blocking or deleting cookies may impact your experience on our website and prevent you from using certain features.

Cookie Usage and Opt-Out Options

Cookies help us improve your experience, but their use is optional. If you do not wish to be tracked via cookies, you can:

Adjust your browser settings to block or delete cookies
Use browser extensions or tools to manage cookie permissions
Contact us to request removal of any related data that may have been collected

You are free to browse our website without accepting cookies or submitting personal information. We honor your choice and ensure compliance with your privacy preferences.

Google Consent Mode v2 Compliance

We implement Google Consent Mode v2, which allows us to respect your cookie preferences when using Google services. This means:

Google Analytics and Google Ads will only collect data according to your consent choices
Your preferences are communicated to Google services automatically
You can change your preferences at any time, and the changes will take effect immediately
We default to denying all optional cookies until you provide explicit consent

Cookie Retention Periods

Our cookies are stored for the following periods:

Consent cookies: 365 days from your last visit
Analytics cookies: Typically 2 years, though this varies by service
Advertising cookies: Typically 90 days to 2 years, depending on the advertising platform
Essential cookies: Session-based or up to 24 hours

Third-Party Cookies

In addition to our own cookies, we may use third-party services that set cookies on your device. These include:

Google Analytics: For website traffic analysis and user behavior insights
Google Ads: For advertising and remarketing campaigns
Social Media Platforms: For social sharing functionality (if enabled)

These third parties have their own privacy and cookie policies. We recommend reviewing their policies to understand how they use cookies.

Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated policy on this page with a new "Last Updated" date. We encourage you to review this policy periodically to stay informed about how we use cookies.